Black hat SEO is an “illegal” search engine optimisation (SEO) tactic that can have a severe negative impact on your business. SEO is about optimising a website so that...

With Western powers weakening over the decades, followed by the rise of China and India as economic superpowers, many companies are now seeking to funnel more efforts into their...

With so many marketing agencies out there, it can be hard to know how to choose a reliable SEO agency that is right for your business. Search Engine Optimisation,...

In a previous post, we gained an understanding of basic Off-page SEO. Off-page SEO, or off-site SEO, is the process of optimising your website through external sources through building...

Off-page SEO refers to actions taken outside of your own website to improve your ranking on search engine ranking pages (SERP). The predominant factor that impacts off-page SEO is...

There are two main types of search engine optimisation (SEO) implementation – onpage and offpage SEO. When it comes to onpage SEO, it can be further divided into two categories –...

In this post, we are going to discuss the essentials of On-page optimization in SEO. SEO or Search Engine Optimization is the process of optimising a website so that...

Anyone who wants their website to rank high in search engine results needs to understand keyword research in SEO. Search engine optimisation or SEO keywords are the words and...

SEO is a foundational component of digital marketing. An SEO strategy and the know-how to implement SEO is necessary to ensure a website ranks high on search engines like...

In this post, we will explore two SEO ranking factors that Google considers the most important: Search Intent and User Experience. Search intent is what the person is looking...